At Thokoman Foods, growth is not only about expanding our portfolio, it’s about deepening our connection with the communities we serve. Our launch of the new 125g Thokoman Peanut Butter tub represents more than just a new SKU, it is a step toward creating meaningful access and building trust in the heart of South Africa’s vibrant informal economy.

Spaza shops are more than points of sale, they are lifelines for families, trusted spaces where affordability meets daily needs. By making Thokoman available in a size and price that aligns with the realities of these households, we are not only unlocking new opportunities for market penetration but also ensuring our brand is woven into everyday life at the grassroots level.

This launch reflects our broader ambition: to be a brand that grows with people, meets them where they are, and becomes part of their daily story. It is about planting the seeds of loyalty, presence, and partnership that will power long-term growth and make Thokoman an enduring name in South Africa and beyond.

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